They often ask about the best WordPress SEO plugins and tools that we recommend using it .
That’s because search engines are a major source of traffic for most websites on the internet. Optimizing your website for search engines can help you rank higher in search results and grow your business significantly.
In this article, we will share the best plugins and tools for WordPress SEO that you should use. Some of these tools offer similar functionality, so we’ll also highlight which ones are the best for specific use cases.
What the things you should know about WordPress SEO plugins and tools ?
When reading WordPress SEO tips or searching for “the best free WordPress SEO plugins”, you will come across articles with dozens of tools.
This can be very confusing for novice and non-specialist users.
The truth is, you don’t need dozens of the best SEO plugins and tools to get higher search engine result rankings.
Although most blog posts (including ours) will share the most popular SEO (Search Engine Optimization) plugins , it is extremely important that you understand the use cases of each tool.
For example, you never want to use more than one WordPress SEO plugin on your website. We will mention All in ONE SEO (formerly All In One SEO Pack), Yoast SEO, SEO Press and Rank Math. You need to choose only one to avoid plugin conflicts.
We will mention SEMRush, Ahrefs and some other powerful tools, but you don’t need them all when you first start since they have a similar feature set. We will share what tools we use in our business, and what features are the best among each tool.
With that said, Let’s take a look at our expert selection of the best WordPress SEO plugins and tools.
1. All in One SEO for WordPress (AIOSEO)
All in SE SEO for WordPress (AIOSEO) is the best WordPress SEO add-on on the market. Used by more than 3 million users, it is the most comprehensive SEO toolkit that helps you improve search rankings without learning any complicated SEO terms.
The free version of AIOSEO has all the basic features, but the Pro version gives you everything you need to outperform your competitors.
It comes with the easiest setup wizard that automatically helps you choose the best SEO settings for your business.
AIOSEO shows you TruSEO analysis on the page with an actionable checklist to optimize your posts and pages.
The SEO checklist on the page includes a smart meta tag generator where you can use dynamic values (current year, Month, Day, custom fields, author information and much more) in the SEO title and meta descriptions. This means that you don’t need to update a post just to change the SEO addresses.
AIOSEO also comes with rich snippet chart encoding, smart XML sitemaps (with advanced controls), SEO health check and other useful features to increase your search engine visibility.
There is a built-in social media integration to add metadata for Open Graph as well. This means that you can choose which photo or thumbnail you want to display when sharing your pages on social media sites such as Facebook, Twitter, Pinterest, etc.
AIOSEO also comes with built-in WooCommerce SEO tools for ecommerce websites. This includes features such as dynamic optimizations, individual product page optimizations, product image SEO, and other useful features to bring more organic traffic to your online store.
For business owners, it comes with SEO (Search Engine Optimization) user roles, so you can manage access to important SEO features without controlling your website.
Overall, All in SE SEO (AIOSEO) is the most beginner-friendly and comprehensive WordPress SEO plugin on the market. It’s easy to configure and removes the need to install multiple plugins to do things on your WordPress site. It works perfectly for all types of business, e-commerce, Blogs, News and other websites.
For those who have a limited budget, you can use the free version of AIOSEO to get started .
2. SEMRush
SEMRush is the best overall SEO tool on the market. Used by professional SEO experts, marketers, bloggers, large and small companies, it provides a comprehensive set of tools for growing your traffic.
You can use it to find organic keywords and search terms that you can easily rank. It also allows you to conduct competitive research and find out which keywords your competitors rank, and how you can beat them.
The SEMRush SEO writing assistant tool helps you optimize your website content to beat the top 10 results for the keyword you are focusing on. It integrates with WordPress, and this will help you write more SEO-friendly content.
You can also create SEO (Search Engine Optimization) templates and get easy search engine optimization suggestions for your content along with advanced SEO recommendations.
SEMRush integrates seamlessly with All in SE SEO (AIOSEO) to help you find additional key phrases for the keyword phrase you are focusing on. You can see the relevant keywords and their search volume directly from WordPress. After that, you can add them to your content with a click of a button.
3. Google Search Console :
Google Search Console is a free tool offered by Google to help website owners and webmasters monitor and maintain the presence of their sites in Google search results.
Alerts you when Google cannot crawl and index the pages on your website. You can also get useful tips on how to fix these crawling errors.
Most importantly, it displays the keywords that your website ranks, linking texts, average ad placement, impressions, and more. You can use this data to find keywords so you can easily rank higher by optimizing your content. You can also use this keyword data to come up with new ideas for blog posting.
For more details, see the comprehensive Google Search Console guide for beginners.
advice :
you can use MonsterInsights to track your keyword rankings within the WordPress management area using Google Seach Console data. We will cover this tool later in the article below.
4. Yoast SEO :
Yoast SEO is an add-on for WordPress SEO that allows you to optimize your WordPress site for search engines.
It allows you to easily add SEO titles and descriptions to all publications and pages on your website. You can also use it to add Open Graph metadata and social media images to your articles.
Yoast SEO automatically generates an XML sitemap of all the contents of your website making it easier for search engines to crawl your website. It also helps you to import SEO data easily if you are using an SEO plugin.
Other features include readability analysis, Google previews, social networking, and faster load times for a better user experience.
5. Google Keyword Planner :
The Keyword Planner tool from Google helps you create your own keyword ideas from Google itself.
No one on the planet has more insights into what people are looking for than search giant Google. This free tool is offered to Google advertisers for free and anyone can use it. Its main purpose is to show advertisers keywords that they can bid on for their advertising campaigns.
It also helps advertisers to choose the right keywords by displaying an estimate of the search volume, number of results and difficulty level.
As a content marketer or blogger, you can use this data to find keywords with high search volume, high interest from advertisers, and most importantly keywords where you . can easily outperform all other sites .
6. Ahrefs :
Ahrefs is a comprehensive SEO analysis tool for marketers, bloggers and companies. That it is a popular alternative to SEMRush and offers a lot of similar tools and features.
Allso it allows you to conduct keyword research, competition analysis, backlink research, SEO (Search Engine Optimization) review, monitor keyword rankings, and more.
It also provides a detailed Content Analysis tool that helps you optimize content while targeting specific keywords.
Although there is a lot of overlap in features, what Ahrefs does well is analyze backlinks. We can use it to find out which sites are linked to multiple competitors, but not us. This helps us to get more backlinks and build more partnerships.
They also help us identify multiple content that our competitors classify that we are not, so that we can create content on these topics to get more exposure.
Last but not least, Ahrefs helps us to identify duplicate content and eliminate keywords better which helps us to integrate and promote the right content to boost our rankings.
For the above reasons, we pay for both SEMRush and Ahrefs because they are good for specific use cases.
7. SEOPress :
SEOPress is a simple yet powerful WordPress SEO plugin . That it includes all the features you would expect from an SEO plugin such as meta title, description, Open Graph support, XML Sitemaps for images and content, redirects, and more.
Maybe it comes with a straightforward setup for beginners and advanced controls for more experienced users. It is similar to other top WordPress SEO plugins on the market in terms of features and options.
The paid version of the plugin is cheaper than some of the other premium WordPress SEO plugins on the market.
Note :
SEOPress is an add-on for WordPress SEO. Remember that you only need to add WordPress SEO on your site.
8. Rank Math :
Rank Math is an easy-to-use WordPress SEO extension that allows you to optimize your website for search engines and social media. It comes with a setup wizard and allows you to import data from other SEO extensions during setup.
You can use it to easily add the meta title, description and metadata of Open Graph to your blog posts. The extension also allows you to create an XML sitemap, connect Google Search Console, and control access to extension features based on user roles.
Note :
Rank Math is an alternative to AIOSEO. Remember that you only need to add WordPress SEO on your site.
9. Schema Pro :
Schema Pro allows you to add formatted snippets to your website making it stand out in search results.
Formatted snippets allow you to highlight your website in search results by showing star ratings under the review, prices under the product, photo or video next to the description, etc.
WordPress SEO plugins, such as All in SE SEO (AIOSEO) already add structured formatted snippet data to your website. However, if you need more chart types or want to expand the functionality of the existing WordPress SEO extension, Schema Pro is the way to go.
Schema Pro also allows you to use it in conjunction with your existing WordPress SEO extension by assigning extension data to Schema Pro fields.
10. KeywordTool.io :
KeywordTool.io it is one of the best SEO plugin free keyword research tools available right now. It allows you to create keyword ideas simply by typing a keyword. These keyword suggestions are collected from Google’s Auto-Suggestion feature. It also shows you keyword suggestions from Bing, YouTube, Amazon and more.
These keywords are a treasure trove of information. You can also get search volume, cost per click and other data for each keyword by upgrading to their paid plan.
11. Redirection :
Redirection helps you set up SEO-friendly redirects in WordPress. It is a useful broken link checker that helps you easily fix 404 errors in WordPress by setting up redirects.
Broken links can affect the SEO of your site and create a bad experience for your users. If you have been running a blog for some time, you should check your site from time to time for broken links and fix them.
There are multiple ways to easily find broken links in WordPress. Once a broken link is found, you may need to fix it by directing users to the correct link or removing the incorrect link.
12. SEOQuake :
SEOQuake is a useful SEO tool for website owners. It is available as a browser add-on for the Google Chrome, Mozilla Firefox, Opera and Safari web browsers.
It provides SEO-related information for any website. These data include Page health, age, last update, Alexa ranking and many other parameters. It is one of the most downloaded browser add-ons by search engine optimization (SEO) professionals.
Apart from that, the SEOQuake toolbar can show you all the same data search results when you type a keyword. This information can be very useful if you are measuring the competition on different keywords. You can also download search results in CSV format and prepare your own Excel sheets for search data.
Alternative : Ahrefs SEO Toolbar
Additional plugins for WordPress site owners
These tools give you an extra edge when optimizing your website for SEO. They do not advertise themselves as search engine optimization (SEO) tools but they are essential for every website and play an important role in the search performance on your website.
13. WP Rocket :
Site speed is a key factor in search rankings. That’s why you need to monitor the speed and performance of your website to make sure that it does not affect your SEO.
The easiest way to increase the speed of your website is to enable caching. WP Rocket is the best WordPress caching add-on on the market, which allows you to set up caching without diving into any technical things.
Alternative : WP Super Cache best SEO plugins
14. MonsterInsights :
Many beginners rely on their best guesses to make their marketing decisions. You don’t need to do this when you can easily get the ideas you need to improve the SEO strategy of your website.
MonsterInsights is the best Google Analytics plugin for WordPress. Which allows you to easily install Google Analytics in WordPress and displays human-readable reports inside your WordPress dashboard.
It tells you where users are coming from, your top content, what users are doing on your website, and more. It’s also allows you to track your E-Commerce SEO by finding out which products are popular and where you are losing customers .
Conclusion , We hope that this article helped you find the best SEO plugins and tools for your website.